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[et_pb_section admin_label=”section”][et_pb_row admin_label=”row”][et_pb_column type=”4_4″][et_pb_text admin_label=”Text”] A How-To for Artists & Music Entrepreneurs It’s safe to say the music industry has changed.  Clearly, this holds true for just about any industry, really.  You can’t expect to tackle any business with the same mindset and strategy as 20, 10, even 5 years ago.  Technology is rapidly shifting the way we discover, consume, and even desire goods, services, and entertainment.  It can seem scary to some, but for
It’s important for songwriters to understand that getting a publisher isn’t the sole solution!  There is so much more to it than that.  You not only have to be sure getting into a publishing deal at all is right for you in the current state of your career, but also which one is right for you.  The idea of it all can seem really overwhelming. It is important to remember that this is a business of “people”
Some of you may already know who Gary Vaynerchuk (aka Gary Vee) is.  For those who don’t, Gary is a brand builder, digital marketing guru, investor and venture capitalist who describes himself as a guy who simply “builds businesses” and “day trades attention.”  You might wonder what this has to do with wanting to be a recording artist.  Well, making a career from your art is a business like any other, and one of the most
Meet Sosa, the Pittsburgh native with a smooth flow, and conscious lyric style.  We found @Sosa412 on Instagram after he tagged us for a chance at our #SpotlightSaturday feature.  After checking out some killer freestyles and laid-back-cool video content that caught our attention, we decided to ask him a few questions about some of his goals, struggles and hustle tactics in this modern day music business and hip hop culture.  Through the interview, we discovered he
This can be a bit of a controversial topic.  The reason is, there are a lot of different perspectives on this, which can be very personal.  However, healthy discussion is good.  Sometimes, as working singers & musicians we get stuck in our tunnel vision and don’t spend enough time exploring and discussing these topics.  You might be thinking,”Wait, what? How can doing what I love be counter productive?”  Well, it’s not.  Not always.  Especially for newbies
So, you want to be a performing & recording artist?  Well, guess what?  Your social media account is your new “EPK.”  If you want a separate account under a name you are NOT “professionally known as,” then make one, set it to private, invite your family and closest friends to follow, and have a blast posting random food pics and vacation selfies, and set THAT to private.  (Why in the world would anyone wanting to